Company Profile
On the vibrant and opportunity-rich land of Shenzhen, Xinshern Festival & Gift Lighting Factory shines
like a bright pearl. Having undergone 14 years of trials and tempering, it has grown from a fledgling
start-up to a mature and steady enterprise. Adhering to the original aspiration of "Crafting Products with
Ingenuity, Establishing the Enterprise with Integrity", it has been deeply engaged in the manufacturing of
festival ambient lights, gift lights and other lighting products. It has become a backbone force promoting
the upgrading of the regional light industry and leading the quality benchmark of gift lighting. Today, let's
walk into Xinshern Factory and explore the code of its growth and sense of responsibility.
I. Setting Sail with Original Aspiration: Rooting in Industry and Consolidating
the Foundation for Development
Founded in 2011, Xinshern Factory initially started with the production of festival ambient lights and gift lights.
Relying on the founder's keen insight into the lighting industry and the unremitting efforts of the team,
it steadily gained a foothold step by step. The factory now covers an area of 3,000 square meters, with 2
standardized lighting production workshops, 1 R&D center, and 1,400 square meters of warehousing and
logistics area. There are a total of 50 employees, including 4 R&D personnel, 5 technical personnel, and 30
front-line production personnel, forming a complete industrial system integrating R&D, production, sales
and service for festival and gift lighting.
Since its establishment, the factory has always adhered to the development philosophy of "Safety First,
Quality Oriented" and continuously improved infrastructure construction. From the introduction of advanced
production equipment to the construction of intelligent production lines, from the formulation of
standardized operating procedures to the establishment of a strict quality control system, every detail
demonstrates the pursuit of ultimate quality. It has successively passed ISO9001 Quality Management
System Certification, BSCI and other relevant certifications, laying a solid foundation for product quality.
II. Empowering with Ingenuity: Technology Leadership to Build Core
Competitiveness
In today's rapidly changing world of science and technology, Xinshern Factory deeply understands that
technological innovation is the core driving force for enterprise development. To this end, the factory has
invested special funds in R&D team building and lighting technology upgrading, forming a high-quality
R&D team composed of senior lighting R&D engineers. Focusing on core directions such as the shape
design of festival ambient lights and gift lights, and the optimization of light and shadow effects, it closely
cooperates with core customers to jointly solve technical problems and promote product iteration and
upgrading.
At present, the factory has a number of core patented technologies and is in a leading position
in the industry in specific technical fields such as light and shadow rendering of festival ambient lights and
heating temperature control of wax melting lights. The leading products cover five categories: festival
ambient lights, gift lights, wax melting lights, floor lamps and desk lamps, which are widely used in scenarios
such as festival decoration, home furnishings and gift giving. With stable product quality, novel design
concepts and perfect after-sales service, the products are not only sold well in more than 20 provinces,
municipalities directly under the Central Government and autonomous regions in China, but also exported
to Southeast Asia, Europe, the United States and other overseas countries and regions, winning unanimous
praise from customers at home and abroad. The daily production capacity of the factory has stably reached
3,000 units, which can efficiently meet the delivery needs of large-volume orders.
To improve production efficiency and product precision, the factory has introduced intelligent equipment
such as automatic lighting assembly lines, LED lamp bead testing equipment and ERP production management
systems, realizing the whole-process intelligent control from the purchase of lighting raw materials, parts
processing, finished product assembly to quality inspection and outbound delivery. The intelligent
transformation has not only reduced labor costs, but also greatly improved production efficiency and product
qualification rate, making "Xinshern Lighting Manufacturing" more competitive.
III. Gather Strength with Humanity: People-Oriented to Build a Warm Enterprise Home
Xinshern Factory has always adhered to the people-oriented management philosophy and attached great
importance to the growth and well-being of employees. It provides employees with a comfortable working
environment and complete welfare benefits, and has built supporting facilities such as employee dormitories,
canteens, basketball courts and reading rooms to enrich employees' spare time cultural life. According to the
different needs of R&D, technical and front-line production personnel, it regularly organizes special training
such as lighting design training, production skill practice and safety standard drills, and also carries out team
building activities, building a growth platform for employees to help them achieve the same frequency
resonance between personal value and enterprise development.
In terms of corporate culture construction, the factory advocates the core values of "Integrity, Pragmatism,
Innovation and Cooperation". Through activities such as skill competitions, excellent employee selections
and public welfare donations,it creates a positive and progressive corporate atmosphere of unity and forging
ahead. Employees here not only gain material rewards, but also feel the warmth and sense of belonging of
home, forming a strong corporate cohesion and centripetal force.
IV. Responsible Commitment: Green Development to Practice Corporate
Social Mission
As a socially responsible enterprise, Xinshern Factory has always adhered to the concept of "Green
Development and Sustainable Development" and integrated the environmental protection concept into the
whole process of lighting production and operation. It strictly abides by national environmental protection
laws and regulations, actively promotes green production processes, selects low-energy-consumption and
environmentally friendly raw materials and accessories, reduces resource consumption and environmental
impact, and strives to build a green lighting production enterprise to achieve the harmonious unity of
economic benefits and environmental benefits.
In addition, the factory also actively participates in public welfare undertakings and gives back to society
with practical actions,demonstrating corporate responsibility.
V. Looking to the Future: Striving for Dreams and Continuing to Write a New
Chapter of Development
Standing at a new historical starting point, Xinshern Factory will continue to adhere to the original aspiration
of "Crafting Dreams with Ingenuity, Illuminating Thousands of Homes", take market demand as the guide,
take technological innovation as the engine, take quality improvement as the core, continuously expand
the business field of festival and gift lighting, optimize the product structure, focus on advantageous
categories such as festival ambient lights and wax melting lights, and stride forward towards the goal of
"building a leading enterprise in the festival and gift lighting industry and creating a century-old brand".
In the future, Xinshern Factory will continue to deepen its engagement in the field of festival and gift lighting
manufacturing, increase R&D investment, promote intelligent and green transformation, continuously
optimize product design and production processes, provide customers with higher quality lighting
products and services, contribute more to the development of the industry, and inject stronger momentum
into regional economic growth.
Time never lingers, and seasons pass like a stream. The growth path of Xinshern Factory is a history of
perseverance and forging ahead with ingenuity. In the future, it will write a more brilliant chapter of
development with a more high-spirited attitude!
